First Ever Ad Made with OpenAI's Sora

Welcome to another edition of AI PlanetX

Toys 'R' Us revives brand with OpenAI's Sora; ChatGPT's Mac app launches, advanced voice mode delayed.

• Hottest AI News

• Top AI & SaaS Tools

• Top AI & Tech News

• Interesting Uses of AI

• Top AI Video Tutorial

• AI Job List

• Free AI Course of the Day

Hottest AI News

OpenAI

Toys "R" Us Resurrects Brand with OpenAI's Sora-Generated Video

The iconic toy retailer Toys "R" Us, now under new ownership, has embraced cutting-edge AI technology to revitalize its brand image.

Details:

• WHP Global, the current owner of the Toys "R" Us brand, has created what it claims is the first brand film using OpenAI's Sora, a text-to-video AI tool.

• While the video is primarily AI-generated, human creators were involved in the process, applying "corrective VFX" and getting the AI output "about 80-85% of the way there."

• This move comes as part of broader efforts to revive the Toys "R" Us brand, including partnerships with Macy's and plans for standalone stores.

This innovative use of AI in brand marketing showcases the potential of tools like Sora in creating compelling content. However, it also raises questions about the future of commercial production and the role of human creativity in an AI-driven landscape.

OpenAI

ChatGPT's Mac App Launches, Advanced Voice Mode Delayed

OpenAI has released its desktop app for ChatGPT on macOS, but the highly anticipated advanced voice mode has been postponed.

Details:

• The ChatGPT Mac app is now available, allowing users to quickly access the AI assistant from anywhere on their device using a keyboard shortcut.

• OpenAI has delayed the alpha testing of its upgraded voice mode by a month, citing the need to improve content detection and refusal capabilities.

• The company is also postponing the release of new video and screen sharing features, emphasizing its commitment to safety and reliability.

While Mac users can now enjoy easier access to ChatGPT through the desktop app, the delay in rolling out advanced voice and video features highlights the challenges in developing sophisticated AI interactions. OpenAI's cautious approach underscores the importance of refining AI systems to ensure they meet high standards for user experience and content moderation.

Top AI & SaaS Tools

• Dottypost (Lifetime Deal): 10x your LinkedIn Audience with AI-powered content, carousels and scheduling

• Zebracat: Turn text into videos with AI

• Relay: AI-powered automations with a human in the loop

• ReplyMind: Write valuable replies on LinkedIn, X, and Product Hunt with just a click

• Notion Sites (NEW): Notion launches Notion Sites—design a gorgeous website in minutes.

Top AI & Tech News

• Reddit’s upcoming changes attempt to safeguard the platform against AI crawlers [Read More]

• Firefox now lets you choose your preferred AI chatbot in its Nightly builds [Read More]

• The RIAA’s lawsuit against generative music startups will be the bloodbath AI needs [Read More]

• Microsoft’s Mustafa Suleyman says he loves Sam Altman, believes he’s sincere about AI safety [Read More]

• Google announces surprise Pixel 9 hardware event in August [Read More]

Interesting Uses of AI

AI Image of the Day

AI Model: Ideogram 1.0

Prompt:

A mesmerizing and vivid painting of a feline subject that captures the essence of a cat with striking green eyes, a pink nose, and white fur accented with elegant black markings. The intricate sketch style employs swirling lines and patterns, giving the cat a dynamic and almost ethereal appearance. The cat appears to be lounging or resting comfortably, with its front paws extended forward, creating a relaxed and inviting atmosphere. The background is a vibrant blend of colors that complement the feline subject, making the entire composition a feast for the eyes and evoking a sense of whimsy and wonder., vibrant, photo, painting, graffiti

AI Prompt of the Day

User Persona Generator

This prompt is about generating a user persona for a world-class UX designer specializing in user research and persona development.

Prompt:

Ignore all previous instructions.

I want you to act as a world-class UX designer specializing in user research and persona development. My first request is for you to generate a user persona:

Here's some context:

Product/Service — 
Target Market — 
Business Industry — 
Business Description — 
Geopgraphic Location — 

Formatting guidelines: "Include: Demographics, Goals, Challenges, Personal Background, and Preferred Channels".

I need you to write content with a good balance of “perplexity” and “burstiness”.

Please write in English. No tal, just do.

 Top AI Video Tutorial

How to build an AI-powered app with no-code tools

AI Job List

• Data Architect @ Games Global

• Data Analyst, Global Tax Services @ Amazon

• ICT Specialist, Data Analytics @ Prosci | Remote

Free AI Course of the Day

Career Essentials in Generative AI by Microsoft and LinkedIn

Discover the skills needed to apply generative AI in your career. Learn the core concepts of artificial intelligence and generative AI functionality.